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Food & Restaurants

Heidi’s Brooklyn Deli

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Description:

What began as a bagel and ice cream shop far from Brooklyn–in Denver–features the best of New York deli food. Pastrami and corned beef, bagels, soups, salads and smoothies are on the menu. But no New York-style deli would be complete without delicious cheesecake. Breakfast is also big on the menu. Only the freshest ingredients make up the fresh baked breads. The upscale casual dining experience offers 39 specialty sandiwhces. Most stores operat 7 a.m.-9 p.m. daily in restaurants 1,500- 3,000 square feet.

Background:

Established: 1994
1st Franchised: December 2004
Franchised Units: 25
Company Owned: 4
Licensed: 1
Projected New Units (12 months) 20-25
Registered: All

Financial /Terms:

Cash Investment: $80K-120K (20-30% usually required if using SBA)
Total Investment: $307,667 to $428,900 (Average is $350K to $400K)
Minimum Net Worth: $120K liquid cash
Franchise Fee: $35K
Royalty: 6%
Advertising: 2%
Marketing: 2%
Average number of Employees: 10-15 (mostly part time)
Owner-Operators: Heidi’s Brooklyn Deli’s highly encourages owners to take an active role in the day-to-day business operations. Prior restaurant or food service experience is preferred but not required due to our extensive training program for owners, managers & staff.

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